Consumer Sustainability Pull

your options for a pro-active approach for food packaging

Free on-demand webinar

Recording of live webinar from 8th of June 2021

Duration: 30 minutes

Understand how sustainable food packaging solutions can drive consumer choices

EverMinds™ in action:

Welcome to the circular revolution! And, don’t worry, we are all in the same boat towards a transformative journey. Together, we face global challenges – climate change and plastic waste. Consumers are becoming increasingly focused on sustainability and rewarding those brands who take tangible steps forward. Legislation continues to focus on circularity and enhances the trends towards a more circular way of living. It is clear to us that we need to re-invent for more sustainable living. And it’s your choice now to engage and become the influencers and circular-game changer of the future. Do you dare to help re-mould the plastic value chain?

In the webinar, you will learn…

  • about consumer choices and willingness to value sustainable packaging solutions,
  • how the mass-balance approach helps the value chain to accelerate sustainability,
  • about the latest regulatory developments for food packaging in Europe,
  • about Renewable & Chemical Recycling solutions to help you addressing global challenges whilst supporting your sustainability KPIs,
  • last, but not least – how to do better for the planet.

Register and watch the on-demand webinar for free

You can join the webinar immediately or at your convenience with the link you will receive via email (also check your spam folder).

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Your Borealis speakers:

Trevor Davis

Head of Marketing – Consumer Products
  • over 20 years of Marketing experience focusing on the 5P’s (Product, Price, Place, Promotion, Packaging)
  • prior to joining the plastics industry, he spent 12 years in the packaging industry with Amcor and 8 years as a Management Consultant with Huron Consulting Group & PriceWaterhouseCoopers

Magdalena Weickinger

Application Marketing Manager – Consumer Products
  • over 10 years of cross functional experience in the polymer industry having a deep understanding of strategic marketing and sustainability
  • focusing on advancing the Plastics Circular Economy for demanding food FMCG applications through innovation and close value chain collaboration

Stephan Roest

Circular Economy Platform Leader
  • more than 12 years of experience in circular- and biobased economy
  • overseeing projects on renewable polyolefins and chemical recycling which enable Borealis to offer virgin-like circular solutions, suitable for demanding applications (e.g. food contact & performance grades)

Borealis EverMinds™

Launched in 2018, EverMinds™ is an umbrella brand uniting the wide range of Borealis activities and initiatives aimed at making plastics more circular. As a dedicated platform, EverMinds promotes a circular mind-set among all Borealis stakeholders. The platform encompasses proprietary Borealis technologies as well as established brands such as Purpolen™ and Dipolen™. It facilitates deeper collaboration between Borealis and its partners in order to develop innovative and sustainable polyolefins solutions based on the circular model of recycling, re-use and design for circularity. EverMinds also extends to pioneering corporate programmes such as Project STOP, and engagement in industry initiatives like the the Polyolefins Circular Economy Platform (PCEP), and our project “Circular Economy for Flexible Packaging”.

Borealis
Keep Discovering

Borealis is one of the world’s leading providers of advanced and circular polyolefin solutions and a European market leader in base chemicals, fertilizers and the mechanical recycling of plastics.

With head offices in Vienna, Austria, Borealis has 7,500 employees and operates in over 120 countries. In 2020, Borealis generated EUR 6.8 billion in sales revenue and a net profit of EUR 589 million. OMV, the Austria-based international oil and gas company, owns 75% of Borealis, while the remaining 25% is owned by a holding company of the Abu-Dhabi based Mubadala. We supply services and products to customers around the globe through Borealis and two important joint ventures: Borouge (with the Abu Dhabi National Oil Company, or ADNOC, based in UAE); and Baystar™ (with Total, based in the US).

Borealis AG Head Office

Wagramer Strasse 17-19
1220 Vienna
Austria

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+43 1 22 400 300

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